Adriana Lima Is The New Face For Marc Jacobs Fragrance



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Adriana Lima



Photo by Steven Meisel(Photo : Photo by Steven Meisel Courtesy of Coty Prestige )


Victoria’s Secret Angel Adriana Lima has an exciting new gig: she’s the face of Marc Jacobs’ new fragrance, “Decadence.”

According to WWD, the new fragrance, due out this fall, is an antithesis to the brand’s Daisy scent and is “intended to be over-the-top – complete with a sensuous shot of Lima in a boudoir setting with rich greens and golds.”

“It’s about a good girl planning to be decadent,” Lori Singer, group vice president of global marketing at Coty Inc., told WWD. “It’s very high quality, opulent, very elegant and sophisticated. Daisy is more casual and whimsical and naïve. This fragrance will elevate the elegance of the entire house of Marc Jacobs fragrances.”

RELATED: Shop Adriana’s Exact Met Gala Lipstick For Just $7.50!

Adriana currently appears in Marc Jacobs’ ready-to-wear campaign. The designer dressed and accompanied Adriana to the Met Gala on Monday.

“So honored to be chosen as the face of @MarcJacobs new fragrance Decadence…shot by the incredible Steven Meisel,” Adriana wrote on Instagram.

 

 

 

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